The Touchstone Studio · with Dr. Stephanie Dean

Your marketing tech, untangled.

If your marketing feels like a knot of wires and logins, you’re not alone.

Email over here, booking over there, a website on yet another platform, and a CRM you never finished setting up. In the Touchstone Studio I help therapists, coaches and service professionals untangle it into one system, in one login, that you understand and that still sounds like you.

Dr. Stephanie Dean
As seen at:
AllBusiness Knowledge24, ServiceNow’s annual conference NAB iQ, from the National Association of Broadcasters BEA, the Broadcast Education Association
Does this sound familiar?

“I didn’t know what to do next.”

The tools

You signed up for one tool, then another, then a third that was supposed to connect the first two. Now there are five logins, a handful of monthly bills, and a booking page you’re not sure is working.

The evenings

You finish your last session with nothing left, and every time you open the software you feel a little stupid. So it waits for another night, and then another.

The handoff

Maybe you paid someone to set it up. It’s running, you think, but you can’t tell what it’s doing, and you’re not sure who to call when it breaks.

None of that means you’re behind or bad at this. You’re good at your work. The tech grew into a knot one tool at a time, and nobody showed you how to undo it.

In the Studio, we untangle it together, one piece at a time.

DFY meets DIY

A system you understand, in your own account.

Maybe done-for-you isn’t in the budget right now. Or maybe you tried it and ended up with a setup nobody could explain to you. In the Studio you learn it as we build it, so you keep the system and you know how it works.

Each month we open the software together and build one real piece of your marketing: an email sequence, a booking flow, a month of social posts. You leave with it working, in your own account.

Slot one · silent loop One real task finishing inside the platform. Eight to fifteen seconds, no sound, 1600×1000 or wider, MP4 under 3MB.
In the softwareOne nurture sequence, built in a class, switched on at the end of it.
What’s included

What’s inside the Studio.

Each month: one deep-dive class, two office hours, and answers in between.

01
A deep-dive class every month.

We spend a few days on one part of your marketing and build it together, live, with your own business on the screen. Every class is recorded, so you can catch up or rewatch whenever you need to. The library holds four courses today and grows every month.

02
Office hours, twice a month.

Bring whatever has you stuck and share your screen. We’ll sort it out together. No question is too small, and nobody here will make you feel like it is.

03
One login instead of five.

Your website and funnels, email, follow-ups, booking, social scheduling, contacts and courses, in one place and in your brand. Your first automations are in place the day you join, so you never start from a blank screen.

04
Help between calls.

A community of people doing the same work, and answers to your questions between calls, so you’re never waiting a month to get unstuck.

Three months from now

Where you’ll be.

  • Updating your own website and pages, without waiting on anyone.
  • Sending your own emails, whenever you want to.
  • Following up with every lead, even while you’re with clients.
  • Seeing who opens your emails, and when.
  • Scheduling a month of social posts in one sitting, and seeing what’s working.
  • Doing all of it from one login.

And you’ll know where your business stands, including whether leads are coming in.

Slot two · what it looks like running The finished thing from one class: a live funnel, a five email sequence, a booking calendar with real slots. Still image, 1600×1200.
A month, scheduledYour posts queued in your own account, so the calendar keeps running while you are with clients.
Also included

Host your own courses.

You’ve probably explained the same things to clients a hundred times. That can become a small course, hosted in the same account as everything else.

It gives you another way to serve people, including clients who can’t book one-to-one work right now. And a little less of your income rides on how many sessions fit in a week.

Want help planning one? Start with the free bootcamp →

Everything in one place.

Your membership comes with the Touchstone platform: your website and funnels, email, nurture sequences, booking, social scheduling, your contacts and your courses, in one login and set up in your brand. It’s included for as long as you’re a member, and every class is taught inside it.

The Touchstone platform is built on HighLevel. If you’d rather have a HighLevel subscription of your own, outside the Studio, here’s where to sign up.

In your account
CRM and contacts Yours
Email and sequences Set up
Websites and funnels Hosted
Social scheduling Scheduled
Calendars and booking Live
Course hosting Included

Set up in your brand before your first class. Your list and your data are always yours.

The TouchstoneOS platform

The Touchstone platform, set up in your brand.

Is the Studio right for you?

This is for you if
  • Your work depends on being with your clients, and you can’t be everywhere.
  • Your marketing tech has grown into a tangle of tools and logins you don’t fully understand.
  • Your marketing currently runs on your evenings and your guilt.
  • You’d like to understand your own system, and stop guessing at it.
This probably isn’t for you if
  • You’d like it all done for you. I offer that too, and it costs more. Let’s talk →
  • You want volume tricks, mass messages, or anything that works by wearing people down.
  • You’re looking for a passive income plan.
One membership

$197 a month.

Everything’s included: the classes, the library, the software, office hours and the community. One login and one bill, in place of the website host, the email tool, the scheduler, the course platform and the CRM you may be paying for separately now, plus someone to set them up. You can cancel anytime from your own account.

  • A deep-dive live class every month, and the whole library
  • Office hours twice a month
  • Answers between calls, in the community
  • The software in your brand, with automations set up on day one
  • Hosting for your website and funnels
  • Hosting for your own courses
Community discount
$50 off every month, for the people who serve.

For active duty military, veterans, military spouses and educators. Send me a short request and your code arrives by email.

Request your discount →
Dr. Stephanie Dean at her podcast microphone

Meet Dr. Stephanie Dean

MarTech Educator · PhD

I’ve sat with a lot of people in front of a screen full of tabs, and the feeling is almost always the same: they’re good at their work, and the tech makes them feel like they aren’t.

My job is to make the tech easy. I spent years as a university professor, so I teach in plain language, one step at a time, and I don’t move on until it makes sense to you.

I built TouchstoneOS so you can see your whole business in one place and feel sure of what you’re doing.

Two decades of research and teaching, and years of building for people whose work depends on being trusted before the first conversation.

In their words

What clients say.

Featured
Dr. Shanti M. Pepper on working with Stephanie
Dr. Shanti M. Pepper · The Whole Therapist Voice work
She honored my vision, understood my why, and elevated it beyond what I imagined. After three months of frustration with another designer, she delivered a stunning, fully functional site in seven days. She even taught me how to manage it myself.
Samantha Kaye Harris
The Brag Bag Strategist · from LinkedIn
She demystified complex topics and customized her insights to my students. She will help amplify your voice.
Dr. Kortni Alston Lemon, PhD, MBA
Host, The Compassionate Newsroom
Patient, detail-oriented, intuitive, analytical, and so much more. She researches the best solution for her clients and implements it. I am so lucky to be her client.
Melody Smith
from Google Reviews

Questions

A few hours a month if you follow the live class. Once your automations are running, they start giving time back.

Most people who join say the same thing. Classes go step by step, inside the software, in plain language, and office hours are there for the moment you get stuck. You won’t be left on your own with it.

No. We look at what you have and move it into one place a piece at a time, so nothing important goes dark along the way.

I understand. This year has been tight for a lot of people. Add up an email tool, a scheduler, a course platform and a CRM, then someone to set them up. The Studio is one login and one price. Military, veterans, military spouses and educators get $50 off every month.

We do it together. I teach, I build alongside you, and you leave able to run it. If you’d rather hand it over completely, I offer done-for-you work too.

Yes. Your website and funnels can be hosted in the same account as your email and booking, so your pages, forms and follow-ups all work together.

Yes. Course hosting is included, in the same account as your email and booking, so a course can become a second way to serve your clients.

Your account opens right away with your core automations and templates in place, and the next class is on your calendar.

Yes. The Touchstone platform is built on HighLevel and set up in your brand. Your list and your data are always yours.

Yes, from inside your own account, in a couple of clicks. No call and no retention offer.

Let’s untangle it together.

Bring the tangle, whatever state it’s in. We’ll work through it one piece at a time, until it’s one system you understand.